Choosing organic skincare is more than just a trend; it’s a commitment to a lifestyle that prioritises quality, health, and sustainability.

A recent study has shown that agricultural pesticide use in the U.S. is linked to various cancers, with a risk comparable to that of smoking cigarettes*. As a pioneer in natural skincare, it is heartwarming to see the beauty industry transitioning towards clean and natural products.

However, it is important to understand what "natural" truly means. To create a genuine natural formulation, ingredients such as natural extracts, essential oils, and plant-derived bioactive compounds should be combined with plant-derived emulsifiers, surfactants, humectants, pigments, preservatives, and other ingredients.

Unfortunately, these natural ingredients are often grown with pesticides and chemicals or adulterated with synthetic intermediates because it is very costly to go 100% natural and plant-based. That's why organic is considered the gold standard in cosmetics globally.

When you choose organic products, you are not only opting for superior quality but also making a sustainable choice. Organic ingredients are produced in a way that is designed to minimise environmental harm. Crop rotation, composting, and the use of natural pest control methods, without synthetic pesticides and fertilisers, contribute to healthier soil, water conservation, and biodiversity. This also leads to high-quality, pure ingredients that care carefully sourced and processed to maintain their organic integrity. That is why our products are not only effective but also gentle on your skin. They provide long-term benefits without the risk of adverse reactions associated with synthetic additives.

We aim to contribute to a world where products no longer need to be certified because they are inherently pure, natural, and safe. We appreciate you coming along on this journey.

*https://www.healthline.com/health-news/pesticides-cancer-risk-smoking